Author Guest Post – Author Plugs and Promos

Promote Your BookRomance Author Faye Hall on the Hard Work of Selling Yourself

After finishing writing a manuscript the next stage of things is usually writing a plug or synopsis to send to a publisher. All publishers demand different things – some are happy with just a few paragraphs that, if they accept the book, they can then use as a back cover blurb; others want pages detailing the exact step-by-step plot of the book.

These condensed versions of an author’s work are essential in the publishing process but to some, and to me, these are akin to pulling teeth with a blunt pair of pliers.

Writing a Synopsis

A good short synopsis must immediately catch its reader’s attention…and it needs to tell a 200,000 word story in just a few paragraphs.  It needs to draw the reader into the most essential points of the story without giving away any major climatic moments.  In short, it has to sell the complexity of your manuscript in a handful of words.
Not an easy thing to do.

Author Promotion
On the other hand there is the long synopsis that is requested by some publishing houses.  They want pages detailing every nook and cranny of the manuscript, revealing every plot twist and climatic surprise buried within the pages.  Though these are longer in word count, they aren’t always necessarily easier to write.  As an author you are expected to hand over every cliff-hanger you had hoped to keep a surprise and hope that they are good enough. You trust in the fact that the person reading your script won’t reject your hard worked imagination, nor will they send you a ‘dear John/Jane’ response letter only to use your plot ideas in a story of their own.

So why do we as authors put ourselves through such torture, knowing that we have to wait anywhere up to 12 weeks for a simple ‘yes’ or ‘no’? The cold hard truth is we either do this painful task of writing a synopsis or we simply write scripts that will never leave our computer screens.

So you have gotten through the stress and nail-biting task of sending a plug off to a publishing house and have received that ever awaited ‘yes’ response letter.  So what is next? Promo.

Book Promotion

We all have either done it, still doing it, or are needing to do it.  We need to send away interviews, guest blogs and basic ‘look at my book/s’ articles to whoever will accept you.  It is true most publishing houses do their own promo’s for their authors but, as any good editor will tell you, there is no harm in doing your own self-promotion. Where to start?

Social Media for Book Marketing

Usually the most viable places to start would be using whatever social media is available to you – and let’s face it, there are plenty of options out there.  But even though using social medias such as Facebook and Twitter allow an author the accessibility to reach a vast audience in a very short period of time, there is always the risk of coming across as a spammer whose only purpose is to promo their books for a sale.  It’s because of this that many Facebook groups now, though they still allow and encourage authors to promo their works, they will quickly block you if you don’t also involve yourself in conversations and other more ‘social’ topics on their page.  Still in all social medias are a blessing for authors to promo their books.

Guest Posting for Authors

If you decide instead to go down the path of guest blogging on various sites you may encounter another problem though – being able to promo your book and sell yourself as an author without crossing the thin line into the grounds of vanity.

There is nothing worse than reading an article written by an author and all they want to talk about is how wonderful they are.

Then you have those other group of authors, not so unlike myself, who struggle to write a promotional article because even though I write passion filled, mystery driven and dramatic books, in my own personal life I am little more than a housewife and mother to a horde of children – not exactly action packed things to write an article about to keep a reader clinging to the edge of their seat.

guest posting for authors
I am not unique in this plight.  It is a cross we all bear, living the life between fiction and reality – the life between whom we are and who we are as an author.

It is important we plug ourselves to our publishers and to our readers both as the authors we are and aspire, to be but also as ourselves.

Faye Hall

Author Faye HallFaye Hall’s passion driven, mystery filled books are set in small townships of North Queensland, Australia during the late 1800’s. Each of her novels bring something symbolically Australian to her readers, from Aboriginal herbal remedies, to certain gemstones naturally only found in this part of the world. Each of her books tell of a passionate connection between the hero and heroine, surrounded and threatened by deceit, scandal, theft and sometimes even murder.
Faye finds her inspiration from the histories of not only the township she grew up in, but the many surrounding it. She also bases most of her characters on people she has met in her life.
Faye was able to live her own passion driven romance, marrying the love of her life after a whirlwind romance in 2013. Together they are raising their 9 children in a remote country town in northern Queensland, Australia.
Author Website
author blog
follow author on Twitter
goodreads author page

Books by Faye Hall

Shes Alot Like You on Amazon
My Gift to You on Amazon

Guest Post

2 thoughts on “Author Guest Post – Author Plugs and Promos

  1. Pingback: Guest Blogging Spotlight: Readers + Writers Journal

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